Strategic Copywriting for Purpose-Driven Brands

Save time. Grow your business. Leave your mark on the world.

You’re a trailblazer.

Hand making peace sign.

You’ve built a business that has a bigger purpose than plain old profits or notoriety or growth. (Though those are pretty swell, too.) Your success lies in the profound change you make in the world.

And you’re doing incredible things to make this ✳sometimes✳ dumpster fire of a planet burn brightly. 

Your products and services are high quality life upgrades that your customers adore. 

Your business mission truly transforms our world in a deeply impactful way.

Smiling woman of color works on laptop computer for purpose-driven brands.

Running a business, and in particular a successful one, ain’t no small thing. 

  • Maybe you’re tired of sacrificing your personal time and relationships for the greater good of the business. 

  • Maybe you’re concerned you’ll never reach your ideal clientele and fulfill your destiny to leave this world better than you found it. 

  • Maybe your head is spinning trying to navigate the world of meta tags, SEO, and opt-ins. (Those are gibberish, right?) 

When you’re in charge, you’re expected to do it all.

So how is it possible to keep pushing towards that next level without sacrificing more and more of yourself? 


But let’s be real…

Woman's feet standing on pavement. Pavement has painted smiley face with an arrow pointing to it.

You CAN have it all without doing it all.

Because, fortunately, you’ve found ME.

I’m Abby.

I write strategic copy for ethical and inclusive brands like yours that change our world for the better.

I’m your ticket out of the land of overwhelm. 

By taking the copywriting off your plate, you can spend your time doing what really matters and level up your brand. 

“It was a pleasure to collaborate with Abby in my website rewrite. As a small business owner, I just don’t have the time or expertise to do it all. Abby updated my site with copy in my brand voice, and optimized the site for Google to send more customers my way. Her communication and work ethic were on point. I highly recommend Awe Creative Studio for all your copy needs. 5/5 stars!”

— Zach Posnan of Brass Monkey Bread Co.

When you hire me to handle your content marketing strategy, suddenly the possibilities are limitless.

Imagine how phenomenal you’ll feel when your new product launch sells out in mere hours. 

Or when you don’t have to miss another family dinner to work late again. 

Or when you connect with customers who share your values and adore your products, and you see measurable growth in your brand. 

And ultimately, imagine just what it would feel like to see the cause you built your business around thrive.

Seems like a no brainer, right?

How to Know You’re in the Right Place


My jam is to help superstars like you reach your maximum potential. 

I’m guessing you share the sentiment that supreme satisfaction lies in making a good thing even better. Through inspiring, dynamic copy, your stellar brand reaches wider to more fabulous people who feel the same. 

We are destined to make magic together if your business:

🏳️‍🌈Works to benefit an underprivileged population (think LGBTQIA+, immigrants, and everything in between)
🐷Works towards animal welfare or conservation
🌎Upholds sustainable practices
💖Helps create a size inclusive world
☮️Doesn’t just offer a product or service, but rather works to create a meaningful impact in a positive way     


Healthy cow eating grass in the sun.
Person in larger body smiling with friends while enjoying a beverage.

Services

Copywriter for purpose driven brands typing on laptop on wooden desk.
  • You know how extraordinary your offerings are, but you need the right words to show just how much your brand makes a difference in the world. Landing pages and sales pages get customers to take the plunge [right now] with expertly written, compelling copy. 

    Whether you’re trying to capture leads, build a funnel, or sell a product, you need a page that connects with the client on impact and proves your mission invaluable.

    Boost sales by leaving those gimmicky tactics behind and showing the tremendous value you provide. Build a rapport that makes buyers feel appreciated and has them waiting by the door for their package to arrive. 

    Starting at $500 for up to 1,000 words

  • Let’s give your site a fresh, brand spanking new copy upgrade! 

    It takes <less than a second> for a customer to decide whether they’re clicking away from your site. A change maker like your business is too fabulous for stale copy that blends in with all the rest. 


    I’ll make sure they’re loyal for life with irresistible copy that draws in readers and connects emotionally by showcasing your mission and values. Always written in your distinct voice and SEO optimized to boost your ranking.

    Don’t miss the opportunity to build trust and connection with prospective customers.

    Starting at $300 for 800-1,000 words

  • One of the most undervalued tactics for gaining website authority and growing your devoted group of customers. 

    With regular SEO enhanced blog postings, your website ranks higher over time, meaning you’re front and center when potential clients are seeking your unique offerings. Plus, unlike ads, you pay once for a piece of copy that continues to offer value – well – forever. It’s the investment that keeps on giving! 

    Starting at $250 per 1,000-1,200 word blog / recommended 4 per month


  • Forget about trying to navigate the ever changing algorithm of social media. Email marketing has an ROI of 4200% compared to only 28% for social media (not a typo, I swear!) And almost 90% of Americans over the age of 15 use email as a means of communication. 

    With automated email sequences, you feature your phenomenal products and how your brand is changing the narrative. Keep customers in touch with welcoming messages, new launches, and insider deals, all while getting them to take action and make the sale. 

    Starting at $75 per email / minimum of three

  • An informative, sparkling product description makes the impact needed for buyers to click add to cart. By showing buyers the remarkable details of your products and how they can transform lives, you convert leads into repeat shoppers that happily recommend you to their besties. 

    Don’t settle for using the same copy for multiple items – your products are too special for that! Give them the unique attention they deserve and you’ll watch your conversion rates soar.


    Starting at $50 per product


  • Customized copy that’s never manipulative or sleazy, always ethical and sincere (like you and your biz!)

  • Consumer research to speak directly to your audience and convey your shared values

  • Search engine optimization to get your site ranking on the first page of Google

  • Editing to ensure your copy is error free and easy to read

  • Royalty free images for times when your copy needs a little something extra

  • Content ideas to keep your readers subscribed and your buyers clicking add to cart

  • Formatting to appeal to both browsers and thorough readers, and to make uploading to your own site easy and seamless

When You Hire My Services, You Receive:

Woman in larger body showing stomach rolls and black lace underwear.

Portfolio

Slices of cantaloupe on a ceramic plate with a small vase of lavender sprigs.
Smiling female copywriter among trees in her yard. Woman is copywriter for purpose driven brands and her business is called Wonder Studios.

About Awe Creative Studio

Hi again. I’m so thrilled you’re here. 

I’m Abby, a self proclaimed cool mom, lover of 90s hip hop, and fantasy geek. Those who know me well know I’m passionate about my beliefs – whether we’re talking politics or the appropriate amount of ketchup. And just like you, I am passionate about certain paramount ideals:

✅Sustainability and reversing the effects of climate change. 

✅Improving our food industry and reducing harm to animals. 

✅Making sure people of all genders, races, sexual orientations, and cultures have equal rights.

✅Body positivity and battling the status quo of straight sized clothing. 

Like Daenerys Targaryen, I want to leave the world better than I found it. (I did tell you I was a fantasy geek.) And what better way to leave my mark than collaborate with hotshots like you that aspire to the same. 

Accomplishment is my drug of choice, and I run my business with nutty enthusiasm and perfectionism so you smash your goals. 

I understand the viewpoint of your customers, because I am one. 

I live my life in support of these causes, in order to build a world where the good guys win.

Let me help you win.

Contact me.

Whether you have questions or want additional details, I’m here for you. Let me know what’s on your mind, and I’ll get back to you within 1 business day.